Headline of the Week
Abby Humphreys

Features

Headline of the Week

Weekly, the Racer X Slack thread is filled with great headlines from newspapers around the globe. So, we’ve decided to make it a weekly feature here on Exhaust.

Ever wish you could make money just by complaining? 

One man in England has figured it out. According to The Sun, Chris Owen, 39, estimates he makes £1,000 a year just by complaining about the presence of mayonnaise on his burgers, among other injustices. Aside his hatred for the condiment, he also makes money in the form of discounts, coupons, and free meals or services by complaining about things like too many red pepper flakes on his pizza or a marble tabletop damaged upon delivery.

In one extreme case, Owens made £480 in cash after a kitchen appliance he purchased almost caused a fire. The company initially only offered to only waive the installation fee, but he got more money back after pressing the issue with customer service.

"It's not always about the extra cash, it's about your safety and how you're treated as a customer, " he told The Sun. "I don't proactively look for things to complain about, but if I see that something is not right, I'll push for compensation." 

If this sounds ridiculous or far too nitpicky, Owens may actually be onto something. Complaining with a certain outcome in mind may even boost our mental health. A study published in the Journal of Social Psychology (as detailed in this article from The Atlantic) studied the relationship between happiness and expressing annoyance. Participants in the study were given a survey in which they were told to list pet peeves about a romantic partner. 

The study found that people who listed complaints about their partner in order to produce a certain outcome were happier and more satisfied in their lives overall than people who simply complained for its own sake or didn't complain at all. “A positive outcome is more up to you than you may think,” Robin Kowalewski, the study’s author, says about the findings. 

Owens offers advice for those seeking to receive compensation by voicing a complaint. It turns out you can receive freebies by complaining about everything from rude staff to dirty restrooms—things we’ve typically grown accustomed to dealing with in certain establishments or when a store is busy or visibly understaffed. Owens says to “stand your ground, but don’t be aggressive” when you speak to customer service about rectifying an issue.

So gripe, whine, and moan all you'd like when something isn't right—it could earn you some serious bucks. Check out what this headline would look like in print below.