Report: Tour de France Will No Longer Use Podium Girls
Chase Stallo

Features

Report: Tour de France Will No Longer Use Podium Girls

The Tour de France is expected to end the long tradition of podium girls, according to The Times.

The Vuelta a España became the first Grand Tour race to end the tradition last year. According to the report, the Tour de France, which is also owned by ASO, will likely follow suit this summer. 

Earlier this year, Formula One announced it would no longer use “walk-on grid girls” and “podium girls” beginning at the 2018 season opener in Australia. In a statement, F1 said grid girls will no longer be used in other motorsports series that take place during the Grands Prix weekends.

Formula One announced it would be introducing a new program called “Grid Kids” to make the “pre-race ceremony more relevant and interesting for fans, especially the younger ones.”

“Over the last year, we have looked at a number of areas which we felt needed updating so as to be more in tune with our vision for this great sport," Sean Bratches, managing director of commercial operations at Formula One, said.

"While the practice of employing grid girls has been a staple of Formula One Grands Prix for decades, we feel this custom does not resonate with our brand values and clearly is at odds with modern day societal norms. We don’t believe the practice is appropriate or relevant to Formula One and its fans, old and new, across the world,” he said.